Facebook has done two new major updates for Page admins, giving them more customisation options when distributing videos on the social media website.
The updated video upload tools would now let Facebook Page admins send ‘secret’ videos, just like YouTube’s unlisted videos, which can be accessed only via direct URL links and don’t appear on searches and other social media websites. Using this tool, users would be able to share videos privately. Facebook has also given admins the freedom to restrict audiences by age and gender, and to keep their own video thumbnails.
Some of the other features offered by Facebook include labelling of videos into categories such as Entertainment or News, and the publishing of a video directly on the Videos tab, not even on the timeline. Admins can also block third party embeds for the videos. The ability to set an expiration date of a video is also included.